The Booker Prize Foundation

• Setting a video strategy for the Booker Prizes to support their expansion into a quality content destination

• Reformatting social content around the two annual Booker Prizes to reach new audiences

• Overseeing all archive and original programming published under the Booker Prizes name

I was initially approached by the Booker Prize Foundation to pull together a digital and social media content strategy with my occasional collaborator and all round digital powerhouse Louise Brown. This quickly led to a closer focus on video strategy and production, initially around the recent prize seasons, but then into original programming and an archive refresh (with partners Little Dot Studios). Along the way I have produced broadcast quality interviews with Booker shortlisted and Booker winning authors, commissioned and executive produced six short films inspired by the 2021 Booker Prize shortlisted novels, and enlarged the video ambitions of the social media feeds with a variety of short-form clips on Instagram, Twitter and increasingly TikTok.

As the Booker Prize Foundation is a current client, I’m not able to go into too much detail. However, if you check out thebookerprizes.com, or the Booker Prizes on Instagram, Twitter or YouTube, you will start to see the plan bearing fruit. 

You can view a selection of the output so far below:

An in-depth interview with Schindler’s Ark author Thomas Keneally.

A full length interview with Booker Prize shortlisted author Sarah Waters, who takes us through the archive for Fingersmith.

A stylised reading from 2021 Booker Prize winning novel The Promise, directed by Christine Ubochi and starring David Jonsson.

A recent compilation edit from the extensive Booker Prize archive produced by Little Dot Studios.